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Jake’s Takes

President & CEO Update

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A Real Grand Opening for a Fake Business?

In this time in which we hear the term “fake news” tossed around like a hot potato, we are owning the fact that the Chamber is about to host a grand opening for a fake business – Whiskey Lake’s Bar & Grille – at Market Center in Downtown Redding. 

Wait, what?

steam whistle crews working
Crews are hard at work installing lighting and electrical components of the Market Street Steam Whistle in preparation for Friday’s event.

In an effort to create more interest in the available commercial space at 1551 Market Street, this Friday from 4:00 p.m. to 8:00 p.m. the Redding Chamber of Commerce, V!VA Downtown Redding, and K2 Development Companies are partnering on a very REAL event with VERY real whiskey and vodka tasting from Denny Bar Company Distillery of Etna, beer from Fall River Brewing Company, and wine from Moseley Family Cellars. Complementing the libations will be charcuterie boxes from Mosaic Restaurant, cuisine from the Anthony’s Mediterranean food truck, and Taste & See ice cream. There will be LIVE music from Redding-based rock band Clear Cut to add to the festive first block party since the reopening of Market Street.  

Punctuating the party will be a ribbon cutting ceremony for the steam whistle, which will sound off with an impressive blast of “steam” for the first time that evening. This art installation, consisting of three pipes on the corner of Market & Butte Streets, is timed to go off every Friday at 5:00 p.m. to signify the transition from the work week to the spirited nightlife of the weekend. The event is FREE to attend and is completely outdoor. Please join us for the fun. 

Electric Alley
Electric Alley, located on the west-facing side of the alley at Yuba & Pine Street, is ready to be lit this Friday night.

Inaugural Illumination of “Electric Alley” 

The Redding City Identity Project has brought us fantastic experiential projects like “Umbrella Alley” (Signarama Redding is installing the new umbrellas just in time for summer), and the Downtown Redding Monument Sign. This Friday at 8:00 p.m. we will introduce another completed artistic endeavor – Electric Alley. Local artist, Jack Burgess, has created a geometric mural that lights up at night and will help activate the alley that runs parallel to Pine Street and has come to be known affectionately as “Art Alley” due to the efforts of folks in the Cultural District, including the employees of Damburger. Come join us for the brief presentation, Q & A with the artist, and the inaugural illumination. Here is the list of specific contributors to this project:

  • Brian Leitig – Building Owner
  • Jack Burgess – Mural Artist
  • Ted & Michelle Thompson – Owners of Electric Innovations who donated all of the labor for the electrical installation
  • Steve Limerick & John Wandler – Electric Innovations Team who installed everything
  • Ken Waite – Branch Manager of Cresco Equipment Rentals who donated the lift
  • Casey Crandall – Owner of Cascade Paint who gave us a discount
  • Josh LaFrance – Summit Drafting Co.
  • Steve Bade – City of Redding officals
  • Michele Goedert – Property manager
  • April LaFrance & Jenny-Lynn Buntin – The Chartwell Company 

Whiskey Lake’s may be imaginary, but the forward momentum all seems very real to me!

Jake Mangas
President & CEO

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